Liquidation Preference: The most dangerous clause you’re probably ignoring
When a startup founder hears the term “term sheet,” their first instinct is to focus on valuation. What is the investor’s valuation of the company? ...
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The myth of first-mover advantage in Startups: Why being first doesn’t mean winning
Startup culture is filled with golden rules and fancy buzzowords. One of the most religiously repeated is first to market, or first mover advantage (FMA). ...
Read moreThe ultimate guide to Corporate Governance for Startups: Building trust, scalability, and long-Term success
In the race to disrupt industries, chase valuations, and secure venture capital, corporate governance often gets pushed down the priority list for startups. After all, ...
Read moreStartups ≠ Funding: Wake up and smell the reality, Not the hype
There was a time, not too long ago, when being an entrepreneur meant being gritty, scrappy, and ridiculously resourceful. You had an idea. You tested ...
Read moreThe Startup Chessboard: How building a startup is like playing a game of chess
Launching and running a startup isn’t unlike playing a high-stakes game of chess. At first glance, the two may seem worlds apart—one is a centuries-old ...
Read more16 common startup mistakes to avoid: A founder’s guide to building a successful business
Starting a business is often compared to navigating a maze—one wrong turn, and you’re back at square one. The entrepreneurial journey is filled with uncertainties, ...
Read moreThe Aptitude & Attitude Matrix (AAM): A guide to recruiting, identifying, and creating a great startup team
When you’re building a startup, one of the most critical decisions you’ll face is assembling the right team. The team members you choose will shape ...
Read moreThe importance of MoSCoW Metrics for Startups
With limited resources, tight budgets, and a rapidly evolving market, startups must focus on what truly matters. This is where the MoSCoW prioritization method comes ...
Read moreHow to start a Cloud Kitchen in India: A comprehensive guide
The food industry in India has undergone a significant transformation with the rise of cloud kitchens, also known as ghost kitchens or virtual kitchens. These ...
Read moreUnderstanding TAM, SAM, and SOM: How to analyze and capture your market effectively
As an entrepreneur, having a clear understanding of your market potential is more critical than ever. Knowing where your business stands in the broader market ...
Read moreThe ultimate guide to starting and scaling a successful D2C fashion brand
The Direct-to-Consumer (D2C) model has revolutionized the fashion industry, enabling brands to bypass traditional retail channels and connect directly with their customers. This approach not ...
Read moreFree eBook – 2025 Startup Resolutions: Entrepreneur’s playbook to crush it this year
Are you ready to take your startup to the next level in 2025? Whether you’re just starting out or looking to scale, “2025 Startup Resolutions: ...
Read moreStartup Ideation: How to come up with ideas for your startup
Every successful startup begins with a compelling idea, but the process of generating and identifying that idea often feels elusive. This guide will help you ...
Read moreWhat kind of Startup are you? A guide to 7 startup types
Startups encompass a spectrum of business models—from disruptive tech giants to local community cornerstones—each with distinct goals, challenges, and growth trajectories. This diversity reflects the ...
Read moreStartup Medicine Cabinet: Painkillers, Vitamins, and a Shot of Dopamine
Startups operate in a highly competitive landscape where some ideas disrupt industries, while others fade into obscurity. The critical difference often lies in the ability ...
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